What kinds of projects get funded?

Edited

Sector

Examples

Software, AI and Deep Tech

SaaS, ML analytics, AI automation, fraud detection, AR/VR, mobility, aerospace

Health, Finance and Legal

Wearables, health apps, diagnostics, payments, ID tech, legal automation

Sustainability and Hardware

Smart sensors, cleantech, robotics, 3D printing, circular economy

Commerce, People and Learning

E-commerce personalisation, hiring, EdTech, training tools

Creative Industries

Broadcast, film/VFX, immersive experiences, games, live event technology

Grant funding is usually not for general working capital, routine advertising, customer-acquisition spend or work already completed.